The global system of supply and demand for food, health and cosmetic products is coming under increasing pressure from the impacts of climate change, population increase, a growing demand for limited resources and changing diets and trends. Consumers too, are increasingly seeking reassurance that businesses are managing their supply chains sustainably.
“Business needs to be an active contributor to finding the solutions that have an impact on society,” Paul Polman Unilever. “After all, if business cannot show what positive impact it has, why should the citizens let this business be around?”
Across sourcing companies worldwide realisation is growing that building a secure and sustainable supply chain not only makes good business sense. To act in line with wider stakeholder and societal interests, is the future. Moreover, building a more resilient supply chain brings competitive advantage, with better managed impact of change, and it stimulates innovation, increases productivity and meets customer demands.
But how to find suitable partners, how to educate suppliers, stimulate loyalty, ensure quality and consistency, as well as deal with the right benefit sharing?
Stronger cost effective and traceable supply
As pioneer in natural ingredients we find and work with suppliers all over the world. We screen suppliers and provide training and one-on-one assistance to suppliers to guide them in the steps towards export markets. We regularly organise buyer missions or can provide these on demand, so as to establish a possible relationship with a new supplier. From helping you build innovative stories around products to tracing them, from benefit sharing to technological solutions for soil care, from certification readiness to pre-auditing: on each step in the supply chain ProFound can help you build a stronger and more cost effective, traceable supply.
We have a number of packages available for buyers to use for their sustainable sourcing practices.
1. Market Potential Tool
Our Market Potential Tool a quick assessment tool to analyse export and market potential of a range of products for Europe and the United States. The tool also helps to select high-potential products for a sector or value chain analysis.
2. Supply Feasibility
Supply Feasibility identifies products for it is feasible to build a sustainable value chain with access and benefit sharing opportunities. We look into economic (e.g. local value addition potential), environmental (sustainable production options), technological and social aspects (e.g. involvement of e.g. youth and/or women in the value chain).
3. Compliance Tool
Our one-stop Compliance Tool eases documentation, traceability and sustainability of production chains so as to make compliance more affordable. It saves up to 30% of annual inspection time and reduces the necessary documentation and administration for combined certification by over 50%.
4. Story-telling, Marketing & Branding
Whether it entails Jatamansi from Nepal, medicinal plants from Palestine, moringa from Zambia or forest garden tea from Sri Lanka, ProFound supports brands and buyers create stories that match consumer demand and trends. With our 25+ yrs background in studies of natural ingredients, recommendations on product market combinations and worldwide trends we provide buyers valuable insights into their marketing and branding opportunities. These can range from
- fascinating locations, such as the Andes, the Amazon or desert regions;
- traditional and specific local production processes;
- traditional use;
- local beauty rituals.
5. Buyer Mission
We regularly bring international buyers to the producing country to enhance supplier-buyer relationships. Nothing compares to first-hand experiences and face-to-face contact. Buyer can go with set Buyer Missions or ProFound can arrange for a unique private mission tailored towards your wishes.
Our Technical Assistance supports buyers to find the right suppliers for their products. We provide thorough screening of suppliers as well as training and direct assistance to entrepreneurs to prepare them for the first steps towards export markets.