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Frequently Asked Questions
What is ProFound?
ProFound – Advisers In Development is a consultancy company. We support local import generation and sustainable sourcing by linking natural ingredients producers to the market. We develop sustainable value chains for natural ingredients for food, cosmetics and health products.
See our team page for more information about our individual qualities and motivations. Or read about ProFound’s mission and principles on our About us page.
What services does ProFound offer?
ProFound develops sustainable value chains of natural ingredients. We do so through four solutions: Market Analysis, Business Planning, Rural Finance and Market Access.
Our solutions focus on business. We believe entrepreneurs make the difference. Our solutions provide them with incentives and capacities to capture economic opportunities. At the same time, we help them to make their supply chains more sustainable and improve circumstances in their communities.
Where does ProFound work?
Our team works in many countries in Africa, Asia, Latin America and Southeastern Europe. Currently, we have projects in Pakistan, Myanmar, Laos, Vietnam and Colombia. See our pages with stories from the field to learn what we do in these countries.
Why does ProFound only work with natural ingredients?
ProFound believes a sustainably managed value chain of natural ingredient can transform rural areas. Natural ingredients provide much needed income for collectors and farmers. They also bring business opportunities to entrepreneurs. Also, sustainable collection and cultivation in biodiverse production systems can improve soils and sustain biodiversity. Moreover, our 25+ years of experience in natural ingredients makes this the sector where we can contribute most to sustainable development.
Natural ingredients are raw and processed materials from wild-collection or cultivation. We work with value-added natural ingredients for food, health and cosmetics industries with a particular interest in non-commodity ingredients.
How is ProFound’s work related to CSR and sustainability?
CSR is integral to developing sustainable value chains in the natural ingredients sector. In our approach we contribute in particular to local economic development and maintaining biodiversity. We believe local economic development can be achieved by ensuring fair incomes and working conditions, not only with the suppliers we support directly but also for collectors and farmers that supply them. This goes hand in hand with coaching suppliers to sustain and regenerate biodiversity by protecting plants and soils.
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