Finalising the inception phase of the Regional BioTrade Project

Helvetas Swiss Intercooperation and ProFound collaborated closely on an Export Potential Assessment (EPA) in the Regional BioTrade project in Southeast Asia (Vietnam, Laos and Myanmar). Since September 2016, ProFound consultants and Helvetas national teams have identified bottlenecks and possible interventions through desk research, fieldwork and verification missions. ProFound worked together with the Helvetas teams in researching the possibilities for BioTrade. Their help with the desk research, field work and reporting has been very useful in the completion of the inception phase of the project. - Tuan, Le Anh, Deputy Project Manager, Regional BioTrade Project Southeast Asia, Helvetas Vietnam The combination [Read more]

2017-08-16T10:31:31+00:00May 3rd, 2017|

South East Asian producers getting ready for BioTrade exports

ProFound experts Robbie Hogervorst and Aafke van Sprundel conducted a series of market entry strategy trainings in Kuala Lumpur, Yangon and Mandalay for the Helvetas Regional BioTrade Project South East Asia. More than 20 Vietnamese, Lao and Myanmar companies were trained and supported to develop their first market entry strategy. A second objective was to build capacities of business associations to start developing market entry services to their members.    During the workshop, the participants were guided to define how they wanted to position themselves on the market. Do they want to be a high end, a sustainable, ethical, unique [Read more]

2019-02-07T14:16:57+00:00December 21st, 2018|

Trading prospects for Biotrade suppliers after match-making with international buyers

Susan Curtis was one of three buyers on the buyer’s mission for the SECO-funded Regional BioTrade Project Southeast Asia with Helvetas Swiss Intercooperation facilitated by ProFound. As Director of Natural Health at Neal’s Yard Remedies, Susan visited Myanmar and Vietnam and explored the possibilities to cooperate with suppliers of BioTrade ingredients. The mission inspired her to consider some of these ingredients for the products of Neal’s Yard Remedies, including both high quality spice essential oils and a cosmetic ingredient that would be new to Europe and has the potential to lead to some exciting and innovative new product development. “I was [Read more]

2019-04-16T10:48:42+00:00December 20th, 2017|

The business case for BioTrade markets

ProFound’s consultants  Bert-Jan Ottens and Sacha Handgraaf supported a Helvetas training on sustainable certification schemes in the context of the Regional BioTrade Project Southeast Asia with Helvetas Swiss Intercooperation. The Helvetas country teams came together in Bangkok to discuss certification trajectories for the tea, spices and thanaka value chains. This will help the teams to design strong business cases for BioTrade with business support and private sector actors in Laos, Vietnam and Myanmar. During the two day-training the teams learned more about: Food safety and sustainability certifications relevant for the international market How to make the link between the BioTrade principles [Read more]

2018-06-26T12:34:59+00:00October 31st, 2017|

Story: BioTrade development in Southeast Asia

BIOTRADE DEVELOPMENT IN SOUTHEAST ASIA Severe biodiversity loss in Southeast Asia We believe BioTrade development is key in Southeast Asia. Loss of biodiversity is a worldwide threat. However, in Southeast Asia deforestation rates are critically endangering the region’s biodiversity. This region houses six of the world’s 25 biodiversity hotspots. Biodiversity is vital to the livelihoods of communities. The sustainable use of biodiversity resources is important for both long-term economic development and the future of our planet. Biodiverse ecosystems also provide water and soil retention and pollination. Developing biodiversity-related opportunities is core to ProFound’s activities ProFound specialises in [Read more]

2020-07-23T10:39:30+00:00October 4th, 2017|

Market Orientation @Vitafoods Asia in Singapore on BioTrade marketing

Within the scope of our work on the Regional BioTrade Project Southeast Asia with Helvetas, our senior consultant Robbie Hogervorst supported a Helvetas training mission in Singapore. During the training, selected companies gained insight into their potential to export BioTrade products; learning about buyer and market requirements, BioTrade market trends, and possible trade channels. The companies also learned how to translate their new insights into their marketing plan: How to develop a suitable product, how to promote it, how to price it? This is part of our activities in Business Planning (see our solutions page for more information). During the [Read more]

2017-09-21T08:00:18+00:00September 21st, 2017|

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