Natural ingredients sector development in South Africa Archives - Page 3 of 3

Supporting South Africa’s National Conference
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Supporting South Africa’s National Conference

Aafke van Sprundel2016-11-01T16:28:08+00:00December 2nd, 2015|Tags: CBI, South Africa|

The Department of Trade Industry in South Africa, with support from CBI and ProFound, organised the first National Conference on Natural Ingredients on the 17th and 18th of November in Pretoria. The conference brought together companies operating in the sector, including raw material producers, processors, exporters and final product manufacturers with representatives from the public sector and academia. In sessions with key speakers and panel discussions, the 180 participants discussed opportunities and actions at different levels of the value chain and looked at the business enabling environment. Together with CBI institutional development consultant Jim Tersteeg, ProFound consultant Robbie Hogervorst provided [Read more]

Unlocking the potential of South Africa
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Unlocking the potential of South Africa

Aafke van Sprundel2019-04-16T14:50:31+00:00November 30th, 2015|Tags: CBI, Cosmetics, Health, South Africa|

South Africa is known for its unique biodiversity and natural resources. ProFound looked into the opportunities on the European market for these products, to support our sector development activities in South Africa, together with CBI. We analysed the potential of South African MAPs (medicinal and aromatic plants) and their extracts, essential oils and vegetable oils as natural ingredients in cosmetic and health products. Moreover, we developed a profile of the sector, looking into the potential to produce and export natural ingredients, South Africa's image on the international market and marketing strategies. The analysis was commissioned by CBI and can be found on [Read more]

Market orientation: EU health ingredients

Aafke van Sprundel2016-10-11T13:27:03+00:00May 12th, 2015|Tags: Health, market orientation, Natural Ingredients, South Africa|

Robbie Hogervorst and CBI health ingredient expert Klaus Dürbeck travelled to Vitafoods in the beginning of May for a Market Orientation mission with South African producers of natural ingredients. During this mission, companies verified their market entry strategy with classroom trainings. They met with potential buyers and came to a better understanding what they need to enter the EU market. Not only did the trade fair show them potential customers, but also their competitors. Key in this work was to acquaint the companies with documentation: using company contact forms for effective decision making and follow up. Visiting retail outlets showed [Read more]

Market Orientation at In-Cosmetics

Aafke van Sprundel2016-11-01T16:28:08+00:00April 28th, 2015|Tags: CBI, Cosmetics, Latin America, South Africa|

At the In-Cosmetics trade fair in Barcelona, Robbie Hogervorst and CBI cosmetic ingredient export Andrew Jones organised a market orientation mission, to help SME exporters of natural ingredients get ready to export to Europe. Over 30 companies and business support organisations from South Africa and Latin America took part in this mission. The mission in Barcelona helped companies verify their market entry strategy. The companies met with potential buyers and came to a better understanding of what they need to enter the European market. What’s more, the trade fair introduced them to their competitors from Europe, as well as from [Read more]

Facilitating the South African natural ingredients sector

Aafke van Sprundel2016-10-11T12:40:23+00:00April 2nd, 2015|Tags: CBI, Cosmetics, food, Health, South Africa|

South Africa has a great potential to become a leader in Natural Ingredients. Unfortunately, the business environment is not enabling the sector to take full advantage of the country´s position. For that reason, Robbie Hogervorst went to South Africa, together with CBI´s institutional expert Jim Tersteeg to visit stakeholders that could play a key role in improving a business enabling environment. During this mission, forward actions were discussed. South Africa has a sound foundation to develop and market high quality and innovative ingredients for the health, cosmetics and food sectors. This foundation is built on the country’s biodiversity, diversity in [Read more]

Strategic Conferences in South Africa: Natural Ingredients

Aafke van Sprundel2016-10-11T12:41:02+00:00March 23rd, 2015|Tags: CBI, South Africa|

ProFound conducted a series of regional conferences for CBI’s natural ingredients project to follow-up on earlier strategic conferences held in December 2014. The first conferences focused on export development; the second series of conferences took one step further by looking at export promotion, e.g. developing the right product for the right market, supported by the right promotion and marketing mix. Of course, research is vital to such efforts. As such, the conferences not only brought together companies and public sector officials from key departments at local and national level, but also brought in researchers from universities and research institutes with research programmes [Read more]

Value chain development in South Africa

Aafke van Sprundel2016-10-11T12:44:32+00:00December 7th, 2014|Tags: CBI, South Africa|

While South African natural ingredient producers can boast strong unique selling points, such as an incredible biodiversity, a strong entrepreneurial spirit and access to technical skills, South Africa plays a relatively modest role on the international market for ingredients. Robbie Hogervorst supports CBI with a programme of strategic conferences in 2014 and 2015 to counter some of the root causes: cooperation and association at all levels of the value chain. First in this series, a conference on export development needs was held in Pretoria, Durban and Cape Town, bringing stakeholders together at a regional level. During this conference, critical bottlenecks [Read more]

South Africa: fact-finding and acquisition mission

Aafke van Sprundel2016-11-01T16:28:09+00:00March 26th, 2014|Tags: CBI, Natural Ingredients, South Africa|

South Africa is a biodiversity hotspot, offering a wealth of indigenous plants to produce natural ingredients. Next to these raw materials, South Africa also has a large food and wine industry; its waste materials, such as kernels, peel, seeds and low-grade materials can be used to produce a variety of extracts, essential oils and vegetable oils. Only a few companies in South Africa bank on these opportunities to supply export markets with innovative ingredients. Moreover, only recently are some public institutions becoming aware of the opportunities the sector offers for rural development and value addition. In this context, CBI is [Read more]