Launch of South Africa’s Natural Ingredients Export Strategy

2020-03-02T17:22:37+00:00October 25th, 2018|Tags: , , , , |

ProFound is proud to have been part of the launch of the South African natural ingredients export strategy 16-17 October 2018. The natural ingredients sector is a key segment of the government's re-industrialisation drive, with vital links to key economic policies such as the National Development Plan, Industrial Policy Action Plan and the New Growth Path. Economic growth needs to accelerate in a more inclusive manner and the natural ingredients sector is one sector that can achieve this. This sector holds great potential for South Africa because the global cosmetics, health and food markets are growing, in particular for [Read more]

Business Organizations adopt export marketing training for South African Natural Ingredient exporters

2016-11-01T16:27:56+00:00August 16th, 2016|Tags: , , , , |

Within the scope of the CBI natural ingredients project in South Africa, ProFound developed a training with CECOSA, the Cosmetic Export Council of South Africa, for companies to develop an export marketing plan. This plan helps companies to decide which product to export to which market, and what actions, people and investments are needed to get there. Also, the export marketing plan is suitable to request subsidies for market entry from DTI, the South African Department of Trade and Investment. Food South Africa / The Western Cape Fine Food Initiative, identified new services for their members – such as a market [Read more]