Developing a Story for Pakistan

2020-09-14T15:26:09+00:00November 22nd, 2018|Tags: , , |

Founder of ProFound Bert-Jan Ottens visited natural ingredient companies near Lahore, Pakistan, for CBI technical assistance. He evaluated the companies' obtained practices in sustainable sourcing, value added processing, CSR, certification and marketing strategies. "Again invigorated by so many positive encounters and dialogues these 2 weeks of training. Entrepreneurs and service providers/institutions such as Ministry of Commerce/TDAP, Inspector General of Forests, Forestry Service, FAO, Control Union; all actively participated to design strategies for sustainable sourcing & biodiversity, quality and compliance/certification. Companies are making good progress to access European markets.  I am very proud of company achievements!" - Bert-Jan Ottens Our [Read more]

South African and Pakistani suppliers at Vitafoods: 46 potential orders

2019-07-05T08:59:19+00:00May 18th, 2018|Tags: , , , , |

The results of the CBI pavilion at Vitafoods 2018 made it clear: Vitafoods continues to lead when it comes to ingredients for healthy foods, food supplements and herbal medicine. The fair held 7-9 May in Geneva received 1,100 exhibitors across different ingredient categories and 21,000 corporate visitors. The show is on the frontline of emerging industry trends: the convergence between food and pharma, new ingredients, new delivery systems and the emergence of personalised nutrition. The 6 participants from South Africa and Pakistan made 350 high-quality business contacts resulting in 8 fixed orders and 46 potential orders. This was their last CBI-supported participation. [Read more]

ProFound @BioFach: bringing African, Pakistani and Kosovar suppliers

2020-03-04T08:27:49+00:00February 9th, 2018|Tags: , , , , , , |

From 14-17 February, ProFound will manage the Organic Africa Pavilion at Biofach. We will also support two Pakistani suppliers at the CBI stand, introduce South African and Kosovar companies to interesting partners in Europe and join in the FairWild event on Thursday 15 February.Going to BioFach? Read on to see where to find us.Organic Africa Pavilion - stand 4-35911 suppliers from 5 African countries will exhibit their sweet and spicy products at the Organic Africa Pavilion hosted by ProFound at stand 4-359. Buyers and other visitors are welcome to smell and taste fresh papaya, wild pepper, tiger nuts, cocoa beans, baobab and [Read more]

Pakistan spices and guar gum at FI Global

2017-11-20T16:08:30+00:00November 20th, 2017|Tags: , , , , |

Are you going to Food Ingredients Global trade fair in Frankfurt from 28-30 November? Come by the Import Promotion Desk (IPD) stand: 11.0C93. Here, two Pakistani companies from CBI’s Natural Ingredients programme will present their products to international buyers. Perfect Food Industries has been producing dehydrated vegetables since 1996. In Frankfurt, they will present various spice products, such as turmeric, red chillies and spice mixtures.   United Gums Industry produces and exports various guar gum products. At FI Global, they will present guar gum powder, splits and meal. Want to meet these companies? E-mail Bert-Jan Ottens to set up an appointment at [Read more]

CBI and ProFound awarded for Natural Ingredients work in Pakistan – preparing companies for multiple certifications

2020-03-04T09:47:29+00:00August 25th, 2017|Tags: , , , , , , |

ProFound executive director Bert-Jan Ottens and IN2NI colleague Michael Schwegler just returned from a CBI mission in Pakistan, in the context of CBI’s Natural Ingredients programme. During the mission, Bert-Jan and Michael trained five companies on traceability and sustainability requirements, and the certification thereof. Three companies are prepared for certification in 2017/18, using ProFound’s NI-CheckApp. The companies are getting ready for FairWild and organic certification audits later this year, and aim to present their dual-certified pine nuts at the BioFach trade fair in Germany in February 2018. At a trade Expo in Gilgit-Baltistan, the team received an award from the [Read more]

Successful Vitafoods exhibition: 280 new business contacts

2020-07-23T07:41:39+00:00May 31st, 2017|Tags: , , , |

During Vitafoods 2017, ProFound supported seven exporters from South Africa and Pakistan at the CBI stand. We helped the exhibitors launch their products on the global health and nutraceutical ingredients market. The trade fair in Geneva was a success, the companies made 280 new business contacts. They have many potential leads to pursue. ProFound supported the exhibitors in presenting their products and company attractively and professionally. We linked them to buyers from Europe and beyond. Trade fair support and B2B Matchmaking are some of our activities covered by our market entry  solution. The seven companies were well prepared to [Read more]

ProFound @Vitafoods 2017: CBI stand J116

2017-05-31T11:51:57+00:00April 21st, 2017|Tags: , , , , |

Vitafoods Europe is expecting more than 18,500 visitors and 1,000 exhibitors to its annual trade fair in Geneva, Switzerland. From 9-11 May, the trade fair will bring together companies from the entire global nutraceutical supply chain. CBI will be there to introduce seven natural ingredient suppliers to the market. At the stand, ProFound will offer trade fair support, one of our activities in Market Access (See our Solutions page for more information). You can find ProFound consultant Robbie Hogervorst at CBI stand J116, together with seven companies from Pakistan and South Africa. The exhibitors are all part of CBI’s export [Read more]

Focus on innovation, natural and sustainability at in-cosmetics

2017-05-31T11:51:26+00:00April 14th, 2017|Tags: , , , , |

In-cosmetics is the world’s most important trade fair for cosmetic ingredients and the place to pick up on the latest trends in cosmetics. From 4-6 April, almost 9,000 visitors came to see the 780 exhibitors at the trade fair in London. ProFound consultant Robbie Hogervorst joined the CBI team with cosmetic ingredient expert Andrew Jones to support 19 companies. These are part of the CBI export coaching programmes in South Africa, Colombia, Peru and Indonesia. Trade Fair Support is one of ProFound’s activities in Market Access (See our Solutions page for more information). “Renowned buyers placed orders with CBI exhibitors at in-cosmetics. R&D, marketing [Read more]

Adding value to rice products in Pakistan and Cambodia

2019-04-16T11:49:29+00:00April 3rd, 2017|Tags: , , , |

Pakistan and Cambodia are among the largest rice producers in the world. They are already some of the biggest suppliers to Europe with brown and milled rice. However, their industries for value added rice products lag behind global competitors. On behalf of CBI, ProFound and ingredient expert Freek Jan Koekoek are working on a feasibility study to find out how to change this situation and find opportunities to develop the rice industries in Pakistan and Cambodia. Global competitors India and Thailand are both much better than Pakistan and Cambodia at adding value to rice products. India and Thailand produce more competitive rice varieties, and also [Read more]

ProFound at BioFach: bringing organic suppliers from Africa and Pakistan

2018-02-22T10:31:37+00:00January 26th, 2017|Tags: , , , , |

From 15 to 18 February, ProFound will manage the Organic Africa Pavilion with 15 organic suppliers. We will also launch an innovative integrated certification tool with the FairWild Foundation and support three Pakistani suppliers at the CBI stand. Going to BioFach? Read on to see where to find us. 15 suppliers at Organic Africa Pavilion – stand 4-269 The Organic Africa Pavilion is back at BioFach 2017. This year we present 15 suppliers from Burkina Faso, Ethiopia, Ghana, Mozambique and Zimbabwe. The exhibitors will bring high quality products from all over the continent. From exciting and innovative products such as baobab, [Read more]