Nobel Peace Prize for the World Food Programme and the World Food Day – Let’s celebrate our #FoodHeroes!

2020-10-22T15:33:37+00:00October 16th, 2020|Tags: , , , , , , , , , , |

With this short article, ProFound celebrates World Food Day. We reflect on the relevance of our work in the context of the World Food Programme´s Nobel Peace Prize. World Food Programme´s Nobel Peace Prize © Nobel Media. Ill. Niklas Elmehed. Last Friday, the World Food Program (WFP) received the 2020 Nobel Peace Prize for its ¨efforts to combat hunger, for its contribution to bettering conditions for peace in conflict-affected areas, and for acting as a driving force in efforts to prevent the use of hunger as a weapon of war and conflict¨. We at ProFound applaud this recognition; it [Read more]

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Green Rhino in motion 2019!

2020-03-04T09:21:53+00:00January 17th, 2020|Tags: , , , , , |

ProFound’s sister company in Kenya Green Rhino  witnessed much progress in 2019. Training of the Jarine team on value of HGC to aggregators (Green Rhino 2019) Kenyan food safety: the core of Green Rhino activities We finalised activities under SNV’s ‘Kenya Market-led Horticulture Programme (HortIMPACT)’. Working hard on demand and supply side factors to improve food safety issues in Kenya. We organised Producer-Farmer and Consumer Focus Group discussions concerning our focus products tomatoes and leafy vegetables. Moreover, the 3 pilots on food safety protocols with a producer group, a processor, a supermarket and restaurant chain continued. SNV [Read more]

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Green Rhino tackles food safety issues in Kenya with Healthy Green Choice

2020-03-04T09:17:39+00:00May 9th, 2018|Tags: , , , , |

Kenyan companies face severe mistrust issues on the domestic and international markets. This dates from a few years back, when products were rejected by European markets despite carrying labels. European tests revealed metal and pesticides residues. Healthy Green Choice: a new activity to develop food safety solutions ProFound’s sister company Green Rhino is accelerating its activities in Kenya. This month, Bert-Jan Ottens and James Sablerolles joined Operations Manager Stella Maina in Nairobi to further develop ‘Healthy Green Choice’ food safety solutions. "It has become clear we are looking at long-term collaboration with partners in Kenya to work on traceable [Read more]

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ProFound commits to demand driven models to improve food safety in Kenya

2017-09-05T16:02:56+00:00September 5th, 2017|Tags: , , , , , |

Consumer demand for safe fruits and vegetables in Kenya is continuously growing. However, supplies of safe food for the domestic market fall way short of this demand. Smallholder producers in Kenya account for around 75% of the total agricultural production, including fresh fruits and vegetables. The vast majority of these smallholder producers are not producing in compliance with minimum food safety requirements, due to capacity gaps and disincentives to comply. The majority of supply is still highly informal and non-transparent, lacking traceability and food safety requirements. Finding opportunities to market safe food in Kenya In July, ProFound’s director Bert-Jan Ottens [Read more]

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