The market potential of Cameroon´s Penja pepper

2020-11-03T08:23:41+00:00November 2nd, 2020|Tags: , , , , , , , , |

The market potential of Cameroon´s Penja Pepper Project update: Exporting Penja pepper from Cameroon to the United Kingdom and other European countries We recently completed our study on the market potential of Cameroon´s Penja pepper. In this blog, we share some insights from this study and highlight the main opportunities and challenges of the market. This study was assigned by the United Kingdom Trade Partnership Programme (UKTP) of the International Trade Centre (ITC). The main objective was to analyse the current and potential European and UK market for Penja Pepper. Beyond the study, we also focused on providing practical [Read more]

Central America – A Multisectoral Value Chain Analysis

2019-03-28T11:44:37+00:00July 6th, 2018|Tags: , , , , , |

Coffee, cacao, (fresh and processed) fruit and vegetables, as well as fish and seafood: they are a few of the most demanded products on the European food market. They are also among the most important export products for Central America. As such, many exporters in the region are still looking for opportunities and often dream of Europe as key market. Europe is perceived as an ideal destination for high-quality products and premium prices.  Also, European buyers show great interest in products from Central America: The region furnishes complex, high-altitude Arabica coffees with multiple social and ecological certifications which match European [Read more]